meet the founder

VAISHNAVI REDNAM

Vaishnavi Rednam is the founder of Pranakrit, a brand that combines sustainability with purity, rooted in her deep commitment to environmental conservation. As the founder of the nonprofit organization Ocean Precious, Vaishnavi has long been dedicated to reducing ocean pollution and promoting sustainable practices. This passion for sustainability inspired her to create a skincare line that not only nourishes the skin but also respects the planet. Pranakrit was born from a belief in the transformative power of organic materials and the understanding that skincare should be an experience that aligns with nature’s wisdom.

Through thoughtful formulations, ethical practices, and transparency, Vaishnavi’s vision for Pranakrit is to offer individuals a sanctuary of self-care—one that reflects the harmony between science and nature. The brand serves all seeking authenticity and an eco-conscious approach to beauty, standing as a testament to the beauty that arises when we honor and respect the environment.